redken rough paste 12

Is Redken Rough Paste 12 Discontinued? Why?

It seems that rumors of Redken Rough Paste 12 discontinuation have been circulating since the start of the year. Since the product was first released in early 2018, there have been many reports of it being discontinued by the company. 

The hair care brand Redken, who is known for their quality products, is rumored to  discontinue their popular hair care product Redken Rough Paste 12. 

Redken is a hair care company that produces top quality hair care products to make sure that their customers have the best hair care products that are available. 

redken rough paste 12 discontinued?

Redken is one of the big boys in the beauty business. They’ve been around for a long time and have a solid reputation for delivering products that are good for your hair. Their products are supposed to be high-quality, but many of their products have been discontinued for years. This is especially true of their hair styling products.

The Redken Rough Paste 12 product was one of their most popular hair styling creams. It was supposed to be a spray-on hair styling cream that you applied to your hair before you styled it. It was supposed to help keep the hair in place.

While Redken is known for their hair care products, is it true that it was discontinued?

Let’s take a look!

Rumors of Redken Rough Paste 12 discontinuation are true?

It seems that the rumors of Redken Rough Paste 12 discontinuation are NOT TRUE. 

This hair paste is known for its rough texture and is often used to add texture and shine to hair. Some users have complained about dryness and breakage, as well as Redken’s recent focus on more natural products. 

Good news, everyone – the Redken Rough Paste 12 is back in stock! There was a bit of a scare around January 2022 when the product went out of stock, but Redken has confirmed that it is still in production and right now it is available again. 

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You can find it on Redken’s official website as well as Amazon, as confirmed by some users. So go ahead and order your favorite hair styling product – it’s back and better than ever!

In the meantime, you can keep using it as usual and see if there are any improvements.

What is Redken Rough Paste 12?

If you’re looking for a rough, textured appearance for your hair, you may be interested in Redken Rough Paste 12. 

This long-lasting leave-in paste is perfect for enhancing hair texture and creating ragged, deconstructed styles. It’s flexible enough to work with all hair types, and will help you achieve looks with movable separation and strong hold. 

redken rough paste 12

Whether you’re looking for definition, manageability, or control, this styling product is a great option for rough and ragged textures.

Redken Rough Paste 12 Ingredients

Redken Rough Paste 12 is a hair styling product that includes water, PPG-5-Ceteth-20, acrylates copolymer, polyacrylamide, propylene glycol, c13-14 isoparaffin and laureth-7. It also contains polysorbate 20, laureth-4, phenoxyethanol, caprylyl glycol and ethylhexylglycerin.

As of January 2020, Redken has been out of stock Rough Paste 12, but as of today, it seems like they are back in stock already.

This is the list of Redken Rough Paste 12 Ingredients from their official website:

  • Aqua/water
  • Peg-40 Hydrogenated Castor Oil
  • Dimethicone
  • Petrolatum
  • Stearyl Alcohol
  • C20-40 Alkyl Stearate
  • Ppg-5-ceteth-20
  • Tribehenin, Vp/va Copolymer
  • Butylene Glycol
  • Phenoxyethanol
  • Peg-150 Pentaerythrityl Tetrastearate
  • Parfum/fragrance
  • Cellulose Gum
  • Sorbic Acid
  • Ethylhexylglycerin
  • Disodium Edta
  • Hexyl Cinnamal
  • Benzyl Salicylate
  • Hydroxypropyltrimonium Hydrolyzed Wheat Protein
  • Benzyl Alcohol
  • Linalool
  • Peg-90m
  • Ci 19140/yellow 5
  • Ci 14700/red 4
  • Ci 42090/blue 1 (d54937/1)

How to Use Redken Rough Paste 12

Rough Paste 12 is a styling product that is used to control hair which has a tendency to fall or looks fluffy. 

This product can also be used to make permed hair have a natural look. It is available in a 200 ml container. It comes with a dispensing hole, which helps to control the amount of product that is applied.

redken rough paste 12 formulation

For best results, take a small amount of Redken Rough Paste 12 and rub it into your hands before applying it to either damp or dry hair. If you want stronger texture effects, simply reapply the product.

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One way to style your hair using Redken Rough Paste 12 Working Material is to apply it to dry hair by pulling and stretching it through your locks to create bold, piecey separation.

Benefits of Using Redken Rough Paste 12

Redken Rough Paste 12 is a unique paste that offers a solution to hair that is not only damaged, but also limp and lifeless. By offering a unique combination of ingredients, such as oils and vitamin B, Redken Rough Paste 12 helps to make hair look as healthy as it feels.

redken rough paste 12 new look

Moreover, Redken Rough Paste 12 is a thickening paste that absorbs oil and adds texture to hair, making hair more manageable and easier to style. It provides a medium weight and dry finish, while offering a flexible hold that lasts all day. It is a professional hair styling product that delivers incredible results.

Below are some detailed benefits of using this product:

  • You can create ragged-high texture look by deconstructing your hairstyle
  • The paste is easy-to-use with its moveable separation
  • It is a medium leave-in control paste
  • The separation is long-lasting
  • It manageable and provides definition
  • It is texturizing with flexible control
  • The product is suitable for curly, wavy and straight hair
  • It stays pliable helping you rework hair styles

Is Redken Rough Paste 12 Discontinued?: FAQs

Does Redken Rough Paste 12 contain sulfates and parabens?

Redken Rough Paste 12 does not contain sulfates or parabens, and is a non-greasy styling paste that provides hold and texture while leaving hair feeling soft and natural. 

The product was sold out and was not discontinued. 

However, there are other Redken products available, such as the Redken Wax Blast 10 Hairspray, which offers a similar level of hold and texture.

Is there a replacement for Redken Rough Paste 12?

Redken Rough Paste 12 has been reported to be discontinued but it is still available. 

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However, Redken recommends using its Diamond Oil High Shine Airy Cream as a replacement for this paste. 

The Diamond Oil product is designed to provide similar texture and hold of the former paste, with added shine. 

Other products from Redken which can provide the same styling effects include Outplay Putty and Control Addict 28 Extra High-Hold Hair Gel.

What are some of the best products in the Rough Paste line-up?

Some of the best products in the Rough Paste line-up include Rough Paste 07, 09, and 12.

These products provide a medium hold with medium texture and are great for creating modern looks.

Rough Paste 07 is great for rough hair textures, 09 for adding definition and shine to coarse hair, and 12 for adding more hold and texture to your hair.

Additionally, the Rough Paste line also includes a dry shampoo and a matte clay.


After reading the blog, you will know that Redken Rough Paste 12 is still in production. Some users have speculated that the formula has been changed or that it is no longer effective, but there is no clear answer. 

Regardless, we advise that you speak with your hairstylist or dermatologist to see if they know about any new rough paste products that may be available. 

In the meantime, make sure to stock up on your current Rough Paste products before they sold out again!

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